User Acquisition Manager Lisboa

User Acquisition Manager
Lisboa
Lisboa, Lisboa, Portugal

We are looking for a Paid Traffic Manager to lead performance marketing campaigns across Google Ads, Meta Ads, and other advertising networks. The ideal candidate will be responsible for campaign strategy, execution, analysis, and optimization to maximize ROI and drive
- quality traffic to our online betting platforms.

Responsibilities:

• Plan, launch, and manage paid media campaigns on Google Ads, Meta Ads, and additional networks.
• Continuously optimize campaigns to improve performance, reduce costs, and increase conversions.
• Perform A/B testing on creatives, ad copies, and landing pages.
• Monitor key performance indicators (KPIs) and provide actionable insights.
• Stay updated with industry trends, platform updates, and competitors’ strategies.
• Collaborate with the creative and content teams to develop engaging ad materials.

Requirements:

• Native-level Portuguese and professional-level English.
• Proven experience in performance marketing (Google Ads, Meta Ads, programmatic, etc. ).
• Previous experience in online betting brands is a strong advantage.
• Strong analytical skills and experience working with Google Analytics, Google Tag Manager, and tracking pixels.
• Experience with conversion tracking and attribution modeling.
• Knowledge of compliance and advertising restrictions in the online betting industry.
• Ability to work in a
  - paced environment and manage multiple campaigns.

All positions are hybrid (Lisbon, Portugal), offering a mix of remote work and office collaboration. If you're passionate about digital marketing and have a strong background in online betting and performance marketing, we'd love to hear from you!