Shopper Marketing Manager
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Portugal, Lisbon, Henkel Consumer Brands
At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47, 000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our
- edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our
- led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Dare to make an impact?
YOUR ROLE
- Identify category trends/key growth levers and define the category vision, together with the Marketing team
- Analyze shopper dynamics and define shopper marketing strategy per client
- Develop assortment & shelf strategy / planograms recommendation for trade partners
- Work on category management projects with key Clients; steer project implementation &
- up on results - Guarantee innovation listing &
- visibility in launch momentums - Collaborate with Marketing, NRM and Sales team to develop and implement sales promotion / activation in clients
- Support Field Team with Shopper / Category intel and shelf guidelines
- Support Merchandising Team with layout guidelines on
- visibility placements
YOUR SKILLS
- Min. 2 – 3 years of experience in Shopper Marketing / Category Management
- Educational Background related to Business Administration and Economics
- Fluent in Portuguese and English
- Analytical thinking
- Strong presentation and communication skills
- Ability to negotiate / deal with stakeholders
- Good attitude and entrepreneurial mindset
- Location: Lisbon or nearby based
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 24071879
Contract & Job type: Regular - Full Time
Contact information for
- related questions:
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via
- mail will not be accepted.
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